AccuModel was a startup company that had a fantastic product and idea and was looking for someone to help with the creative and marketing efforts. In meeting together we got to better understand the services, products, and tools used in the industry. From there we implemented ideas of water and elements of the software into the logo so that we could create a brand icon that was interesting and had parts recognizable to people in the same field of work.
Beyond just the logo we implemented plans to create a website and YouTube channel in order to take advantage of an underserved part of the internet and quickly take top ranking positions in google. We created an intro and outro for a series of video tutorials that we helped the client produce. These videos were put into a playlist and almost immediately he was able to take the top ranking spots in google for his search terms and soon after was contacted by people that found him because of those efforts. They requested that he bid on a large project they were needing work on.
The combination of simple, clean, industry specific design paired with creative marketing strategy allowed this project to be successful.
